Course Launch

  • 00Dagen
  • 00Uren
  • 00Minuten
  • 00seconden
Enroll Now

About The 7 Principles of Reinforcement

This is our flagship course!

This course is based on the unique methodology of The 7 Principles of Reinforcement that have been translated into 45 languages in over 100 countries. Many Fortune Global 500 companies use this methodology to show the ROI of their training programs.

After you learn why and what is needed for behavior change to create lasting impact, your focus is on the methodology. With this methodology you will learn how to build your reinforcement program. A successful reinforcement program is so much more than just splitting your training content into smaller pieces and sending it to your participants, a well thought out and proven methodology will help you create a series of messages to drive behavior change.

In more than 10 hours of videos you will learn step by step about the key essentials. Anthonie Wurth created specific knowledge checks per Principle so you can judge yourself on whether or not you are ready for the next chapter.

In this course you have a chat function among fellow students which allow you to learn from the community as well.

Course curriculum

  • 1

    Welcome to the course!

    • A message from Anthonie Wurth

    • Before we begin...
  • 2

    Behavior Change

    • What will you learn?

    • Serie of messages

    • Copy of How much messages are needed?

    • The effect of Mindset on Learning

    • How your learners make decisions

    • Why your learners tend to forget?

    • Reinforcement Fundamentals

    • Behavior Change is Critical
  • 3

    Overview of The 7 Principles of Reinforcement

    • What will you learn?

    • The 7 Principles of Reinforcement

    • Test your learning
  • 4

    Principle #1 Master the 3 Phases

    • What will you learn?

    • How-to master the 3 Phases?

    • Test your learning
  • 5

    Principle #2 Close the 5 Reinforcement Gaps

    • What will you learn?

    • Analyse the 5 Gaps

    • Test your learning
  • 6

    Principle #3 Create Measurabel behavior Change

    • What will you learn?

    • How to build your Measurement Plan?

    • Test your learning
  • 7

    Recap of the Foundation

    • What are the essentials of a Reinforcement Foundation?

  • 8

    Principle #4 Provide the perfect Push & Pull

    • What will you learn?

    • How to Balance Push and Pull?

    • Test your learning
  • 9

    Principle #5 Create Friction & Direction

    • What will you learn?

    • How to Create Friction& Direction?

    • Test your learning
  • 10

    Principle #6 Follow the Reinforcement Flow

    • What will you learn?

    • How to use the Reinforcement Flow?

    • Test your learning
  • 11

    Recap of the Engagement

    • What are the essentials of Reinforcement Engagement?

  • 12

    Principle #7 Place the Learner in the Center

    • What will you learn?

    • How can you Place the Learner in the Center?

    • Test your learning
  • 13

    Next steps

    • Congrats! Here's what's next...

    • More resources for you

    • Before you go...